Glued to the Stage

Glued to the Stage
Performing is Not Everything

The music industry has evolved to a level that would leave generations past standing in a complete shock. The avenues in which an artist can take to market their talents has become endless and most importantly creative. So creative that we can now find out about artist thousands of miles away without "Chuck" on the street sliding us their tape. We now live in a musical era where email blast have replaced "Chuck" and mp3 cards have replaced "tapes" as well as CDs. Nevertheless, though a new dawn has come upon us, there are still those stuck in the dark ages and unaware of the real effort it takes to be a successful artist.
Today, the music industry has done a great job masking the true effort and grind it takes to market an album. As an outsider looking in, it seems the only way to get people hearing your music is to do concerts and shows. This plays a major role, however, its not the only way to get your music in the crowds system. Many unsigned acts today will ignore the avenues in which they can take to gain exposure and elect to spend hundreds upon hundreds of dollars to perform in concerts, showcases, and local shows that give no real opportunity of advancing their careers outside their zip code.
A true musician comprehends that it takes studying their craft in order to truly understand it. However, more and more artist flock to the music industry thirsty for Jay-Z fame not understanding what it really takes to be on top. One of the things that need to be understood and taken into strong consideration is performance accounts for twenty percent of marketing. The other eighty percent is production, distribution, media (magazines, radio, internet, television), and image. It is only when these aspects of the artist musical career are tightly covered that performances will actually be effective.
It will definitely take doing homework to find which avenue of creativity to take when marketing an artist's sound but here are a few websites that can assist in the advancement of careers:

Marketing Material: For all your graphic needs including websites, Myspace pages, CD inserts, and Electronic press kits visit Modern Age Media, LLC. This company was founded on the concept of advancing the careers of quality entertainers. Their main focus is centered around graphics and web development, however, they have daughter companies that also provide media outlets that give platforms for artist/musicians. Visit www.Yesmam.net.
Distribution: CDBaby is a great online distribution site, however another great affordable site is Noisy Planet. Noisy Planet is a fairly new online distribution company based out of Reno,Nevada. Go to www.noisyplanet.net. They work with unsigned artist and fresh talent.
Media Outlets: For media outlets try getting on the easiest platforms such as podcast, online magazines, local newspapers, blogs, forums, local access channels, internet radio stations, youtube, etc. One podcast that is really making waves is "Real Talk with Sheltlew and DFitz". It is a new episode every Monday. Though comedy based, this hilarious pair speak about social issues and also conduct phone interviews with artist and play snippets of their music throughout the show. Visit www.realtalkin.com
Image: An artist image is very important. It is their way of speaking without saying anything. The image needs to be established from the beginning of the career. It is proven that your image will determine your fan base. There are many fashion experts and image consultants that are avalible to assist you with creating an image. One of the top websites to find an image consultant is www.aici.org.

Performing is an important part of getting your music heard, however, there are other aspects in insuring your musical career is a successful one. Once an artist makes sure all their ducks are in one row, their efforts to advancing their careers increase.

For information: http://www.yesmam.net/ or
Contact: mailto:info@yesmam.net
Phone: 704-277-2322
DJ Fitzpatrick
www.idomuzic2.com coming 1/5/2009